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BYP Research

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Kendrick Lamar’s ‘The Blacker the Berry’ Gets One Million Plays In Less Than 24 Hours

kendrick lamar

In less than 12 hours, Kendrick Lamar’s new single, ‘The Blacker the Berry’ has been played more one million times.

His new song is an incisive look at racism in America. With a million listens in less than 24 hours, it’s safe to say this is Kendrick’s next hit.

h/t Colorines

Photo: Screenshot/Youtube